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Adobe Journey Optimizer Developer Expert Sample Questions:

1. What is the purpose of defining Offer Eligibility within an offer?

A) Offer eligibility allows for the creation of audience segments that would be eligible for the offer.
B) Offer eligibility allows for the association of an offer to a placement within a message.
C) Offer eligibility allows for the restriction of the offer to specific profiles within a segment.

2. A developer is in the process of creating a new Email Message, which will render different versions of the email for each of the Gold, Silver, and Bronze Loyalty members when they receive it.
How would the developer accomplish this in Adobe Journey Optimizer?

A) Enable a Rule in the Collection, so that the Loyalty Tier Segment is used in the rendering of the Email Message.
B) Create an Offer Decision, which contains separate offers, based upon the customer's loyalty level.
C) Create a Landing Page for each Loyalty Tier, including the link to the Landing Page in the Email Message.

3. A developer wants to create a segment for customers who visited the home page of a website and then after visiting the category page or the product page, made the purchase in 30 mins.
Which advanced segmentation feature would be chosen for this use case?

A) Multi-entity segmentation
B) Sequential segmentation
C) Dynamic segmentation

4. A company using Adobe Journey Optimizer is preparing a marketing campaign requiring the use of additional data from a data source they are currently using. The new data are represented by two currently-unused attributes on a table in the data source. The developer has already modified the appropriate data schemas in Adobe Journey Optimizer to hold the new data.
What approach would the developer use to import the new data from the data source?

A) Update the corresponding dataflow by adding the two new attributes to the mapping.
B) Delete the corresponding dataflow and source connection. Recreate the source connection. Create a new dataflow to include the desired data.
C) Delete the corresponding dataflow, then recreate it to include the desired data.

5. An Adobe Journey Optimizer developer has high-level Manage journeys permission.
What additional permission is required to read journey, delete journeys, read segments and read Schemas in AEP?

A) View journeys permission is required.
B) No additional permission is required.
C) Journey Editor permission is required.

Solutions: