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Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

1. A marketer needs to send emails to the creative team for proofing as part of an email campaign.
Which feature should help achieve this as an automatic flow?

A) Subscriber Preview
B) Content Builder Approval Workflow
C) Einstein Approval Workflow

2. A marketer needs to send emails to all 20 members of the creative team for proofing as a part of an email campaign.
Which Preview $ Test Content Personalization option should be used?

A) Based on Preview
B) Based on Recipient test Data Extension
C) Based on Subscriber Preview List or Data Extension

3. A marketing intern forgot to remove [For APPROVAL] from the subject line before sending an email to the company's largest audience.
Which feature, if configured, should provide a warning prior to sending?

A) Content Detective
B) Subscriber Preview and test Send
C) Subject and Preheader Validation

4. A marketer wants to store all the attributes for a triggered send within a data extension.
Which configuration is required when creating the data extension for this triggered send information?

A) Create from template and choose triggered Send Data Extension template.
B) Include Subscriber key and Email address field as primary key.
C) Select the Use for triggered send' checkbox.

5. Every day, Northern Trail Outfitters (NTO) adds to a data extension with purchasers of a new luxury cooler line. To give these customers a high-end purchasing experience, NTO wants to send a customized
'congratulations' email the day they are posted in the data extension, and follow up with a review request 14 days later.
Which automation solutions should be set up to accommodate this request?

A) Automation Studio and Journey Builder
B) Journey Builder and Behavioral Triggers
C) Automation Studio and Path Optimizer

Solutions: